Being fashionable adults doesn’t mean the inner child within us is silenced – just look at the popularity of Disney movie remakes and vintage Lego sets. Brands know this and like to tug on emotional strings. Omega’s limited-edition collaboration with Japanese animation Ultraman, for instance, sold out within four hours – all 2,012 of them.
Cartoons never grow old, and neither does our sentiment towards them, whether it’s their power to conjure up memories of after-school TV time with our siblings, fighting over the remote, or frolicking in our favourite Halloween costume disguised as our most respected superhero. So to help you relive those memories, here is a round-up of the latest fashion/cartoon collaborations around town.
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Gucci x Mickey Mouse
Disney’s timeless star also marries a spark of uninhibited, childlike magic to this Italian brand’s house motifs in shoes, bags, small leather goods, silk scarves and more.
Especially noteworthy are handbags and luggage in a new material, the mini GG Supreme canvas in beige and ebony, with Mickey Mouse print in varying scale, which has been introduced in reference to a house fabric from the 80s. The finishing gives it the appearance and texture of linen.
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SK-II x Mickey Mouse
SK-II, too, brings the happiest place on earth to our vanities with a print of Mickey doing the signature “pat-pat” application method on its Pitera Essence bottle – a first-ever collaboration for this bestseller.
Etro x Tom and Jerry
This Italian label also joins the rat race with a limited-edition unisex capsule collection done in partnership with Tom and Jerry.
Expect the Italian brand’s trademark paisley print on everything a wardrobe needs: jumpers, perfume, suitcase, foulards, bags, accessories and more.
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GCDS x manga
An acronym for God Can’t Destroy Streetwear, GCDS’ spring/summer 2020 collection makes manga sexy – as well as adding a cheeky splash of Hello Kitty – in eyewear, shorts, thigh-high boots and crop tops.
Watch out for the brand’s autumn/winter 2020 collaboration with Tom and Jerry.
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Onitsuka Tiger x Street Fighter
Finally, gamers can get a “kick” from Onitsuka Tiger’s latest Mexico 66 SD sneaker, done in partnership with popular fighting game Street Fighter V: Arcade Edition.
Available in blue or yellow – the stripes on heroine Chun-Li’s costume – the new footwear is designed by renowned manga artist Masakazu Katsura and reveals a graphic print of her dragon’s belt, while the two logos adorn the heel flaps.
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